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Dubai Land Department launches first-of-a-kind interactive real-estate platform
11 September 2017

Mashrooi is a groundbreaking platform that seeks to revolutionise the real estate sector with cutting-edge technology and unrivalled real-time data.

Dubai – UAE, 11 September 2017 – Dubai Land Department (DLD), a government body that handles all legalisation processes, sales and purchases of land in Dubai, has developed an interactive multi-platform application that helps investors and developers track the progress of all real estate development projects in the emirate.  

'Mashrooi', developed in exclusive partnership with Emaar Properties Group, combines innovative technology with open data to drive transparency in the real estate sector for both developers and investors. The platform also allows developers to showcase upcoming developments to potential investors via the application; supplementing existing promotion methods.

H.E. Sultan Butti Bin Mejren Director General, Dubai Land Department, commented: "HRH Sheikh Mohammed Bin Rashid Al Maktoum's recently launched Smart Cities and Open Data initiatives aim to make Dubai one of the 'smartest' cities in the world, providing residents and visitors the highest levels of technology, transparency and accuracy of information in the world.

In line with this vision, we have developed Mashrooi, which is the first government funded application of its kind anywhere in the world. This application serves to provide up to date and accurate information on all buildings under development in the emirate, enabling investors, residents, schools, business owners and others to be able to make informed decisions about where to live, work or invest."

Mashrooi will be unveiled for the first time at this year's Cityscape Global 2017, hosted in Dubai. The app is the first in a long-line of planned initiatives from DLD designed to foster collaboration and encourage open data across the property sector.

Through the app, users are able to search for any project under development and track construction progress data. Through augmented reality, users may also visually compare the construction progress to the artistic renderings of the completed building. Further enhancements to the application will include using advanced elements like the ability to order a 'drone-inspection' of a project site that by using a GPS tracker will deliver real-time video footage and graphics.

H.E. Majida Ali Rashid, Assistant Director General at Dubai Land Department, added: "Mashrooi is a unique platform that combines state-of-the-art technology with robust data providing users with a much clearer picture of what stage a project is at, even if the investor is on the other side of the world. This removes a great deal of uncertainty and builds a very strong bond of trust and transparency between investors and developers".

The DLD is also in the process of developing a smart solution to convert the backseat windows of a car into interactive screens complete with augmented reality capability so that while being driven through Dubai, passengers can get a sense of how the emirate's landscape will look in the future.

The global real estate sector has faced challenging times in recent years, but DLD is committed to ensuring it provides maximum transparency to benefit developers and investors alike.

Mashrooi will be showcased to the public the first time at Cityscape Global 2017. Visitors will be able to  trial the application at DLD's exhibition stand from 11-13 September.  

Volkswagen Group's first concept car, featuring an integrated mobility concept for the road traffic of tomorrow, will also be featured on the stand. Sedric, the self-driving car, will make its Middle East debut at the event to showcase the city of the future.  

The application will be available for download on the App Store during Cityscape Global 2017.